> Facebook is doing it because their Facebook brand is imploding due to years of mismanagement. It's a dead zone at this pont. I check in once a month and then leave in disgust. Absolutely nothing going on there whatsoever.
What do you base this on?
This is their revenue, operating profit and monthly active users.
I get it, facebook isn't your cup of tea but don't be delusional about them being on the brink of collapse. A lot of people use the product and they're still seeing double digit user growth after nearly 10 years of double digit user growth.
This. People hate Meta/Zuck so much that they can't give credit for what was a brilliant rebrand.
Given that what makes a good brand is subjective perhaps a more objective measure is the value of the domains the companies rebranded to.
By this count Meta.com > ABC.xyz > Block.xyz. I'm basing this on data available via namebio.com, automated appraisal tools such as GoDaddy Appraisal and Estibot and thousands of hours of personal experience researching, buying and selling domains. Meta.com is worth six or more likely seven or even eight figures as a standalone domain. Block and ABC.xyz? Not so much.
What do you base this on?
This is their revenue, operating profit and monthly active users.
I get it, facebook isn't your cup of tea but don't be delusional about them being on the brink of collapse. A lot of people use the product and they're still seeing double digit user growth after nearly 10 years of double digit user growth.
Year Revenue Operating profit MAU
2010 $1.97 billion $1.03 billion 482 million
2011 $3.71 billion $1.75 billion 739 million
2012 $5.08 billion $0.53 billion 955 million
2013 $7.87 billion $2.8 billion 1.15 billion
2014 $12.4 billion $4.99 billion 1.31 billion
2015 $17.9 billion $6.22 billion 1.49 billion
2016 $27.6 billion $12.4 billion 1.71 billion
2017 $40.6 billion $20.2 billion 2 billion
2018 $55.8 billion $24.9 billion 2.23 billion
2019 $70.6 billion $23.9 billion 2.41 billion
2020 $85.9 billion $32.6 billion 2.7 billion