Most Canadians are visiting Hawaii and California, not Arkansas and South Dakota, so the point still stands for the states most people are going to. (Although Florida and Arizona are both pretty popular destinations too, which somewhat contradicts my point)
South Dakota actually has a few decent tourist attractions west river: (Mt Rushmore, Badlands, Crazy Horse).
With its proximity to Canada, and relative cheapness, likely pulls in quite a few tourists from up North.
One additional South Dakota attraction (although lessening interest as of late) is how much hunting/fishing is available, and how much the community is interested in the ‘visiting’ hunter.
Oh, I wasn't aware of that, thanks! I guess I was only thinking of warmer places, since that's where I tend to travel to. I personally live a bit too far north to drive to the US (in a reasonable amount of time), so I completely forgot that the US is close enough for a summer road trip for most Canadians.