This. Especially "Take an order right there." Also, have nice cards to hand out that mention your website, and ASK EVERYONE FOR REFERRALS of SEVERAL kinds.
Role-play asking for referrals. Ask for more than one. Ask for business, restaurant, catering company, friend, co-worker referrals. Get together and review how asking for referrals has been working. Brainstorm. Get better and better at it.
A few people will give you DOZENS of leads to follow up. Most will give you at least one. Get phone numbers AND email addresses AND business names where you can. Be prepared.
Also, begin connecting to everyone you think could give you a referral or new business on LinkedIn and export contact to get their email when the accept your connection request. Send an email to thank them for accepting (this is not spam, this is a transactional "thanks" if you write shortly after they accept your connection), and give them a short, compelling pitch that you plan and modify and improve.
Role-play asking for referrals. Ask for more than one. Ask for business, restaurant, catering company, friend, co-worker referrals. Get together and review how asking for referrals has been working. Brainstorm. Get better and better at it.
A few people will give you DOZENS of leads to follow up. Most will give you at least one. Get phone numbers AND email addresses AND business names where you can. Be prepared.
Also, begin connecting to everyone you think could give you a referral or new business on LinkedIn and export contact to get their email when the accept your connection request. Send an email to thank them for accepting (this is not spam, this is a transactional "thanks" if you write shortly after they accept your connection), and give them a short, compelling pitch that you plan and modify and improve.